Nexxus Blonde Assure Purple Shampoo, 8.5 oz
Product is rated as #139 in category Shampoo Comparisons
- Brand: Nexxus
- Analyzed: 211 reviews. Ranks in top-40% by number of reviews
- Mentions: 75 positive. Ranks in top-50% by share of positive mentions
- Amazon rating: 4.5. Ranks in top-40% by Amazon ratings
Nexxus Blonde Assure Purple Shampoo, 8.5 oz
$15.90
Price History
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Description
Nexxus Blonde Assure Purple Shampoo is a popular choice among customers on Amazon.
- It ranks among the top 30% of shampoos overall.
Pros:
- Natural Ingredients (11 mentions, 100% positive)
- Effect on shiny hair (21 mentions, 88% positive)
- Effect on hair manageability (9 mentions, 89% positive)
- Effectiveness in providing toning benefits (25 mentions, 91% positive)
- Purple Shampoo properties (65 mentions, 85% positive)
- Effectiveness on Frizz Control (4 mentions, 100% positive)
- Effect on blonde hair shades (69 mentions, 81% positive)
- Ability to neutralize brassy tones (99 mentions, 85% positive)
- Shampoo chemical content (6 mentions, 83% positive)
- Effectiveness in cleaning hair (17 mentions, 100% positive)
Average:
- Effect on hair softness or silkiness (27 mentions, 93% positive)
- Effect on highlights (27 mentions, 83% positive)
- Hair dryness reduction after shampooing (45 mentions, 63% positive)
- Scent (50 mentions, 81% positive)
- Ash color maintenance (22 mentions, 77% positive)
Cons:
- Moisturizing effect (14 mentions, 50% positive)
- Effectiveness on Damaged hair (4 mentions, 50% positive)
- Tinting effect on hair shades (3 mentions, 33% positive)
- Impact on scalp health (5 mentions, 40% positive)
- Effectiveness on hair loss (2 mentions, 50% positive)
| Shampoo Attribute | BG Rating | Number of Mentions | Positive Review Percentage | Attribute Ranking |
|---|---|---|---|---|
| Pros | ||||
| Natural Ingredients | 4.8 | 11 | 100% | top-10% |
| Effect on shiny hair | 4.5 | 21 | 88% | top-30% |
| Effect on hair manageability | 4.5 | 9 | 89% | top-20% |
| Effectiveness in providing toning benefits | 4.5 | 25 | 91% | top-20% |
| Purple Shampoo properties | 4.4 | 65 | 85% | top-20% |
| Purple Shampoo properties | 4.4 | 65 | 85% | top-20% |
| Effectiveness on Frizz Control | 4.3 | 4 | 100% | top-20% |
| Effect on blonde hair shades | 4.2 | 69 | 81% | top-20% |
| Ability to neutralize brassy tones | 4.1 | 99 | 85% | top-20% |
| Shampoo chemical content | 4.1 | 6 | 83% | top-30% |
| Effectiveness in cleaning hair | 4.0 | 17 | 100% | top-40% |
| Average performance | ||||
| Effect on hair softness or silkiness | 3.9 | 27 | 93% | top-50% |
| Effect on highlights | 3.8 | 27 | 83% | top-30% |
| Hair dryness reduction after shampooing | 3.7 | 45 | 63% | top-40% |
| Scent | 3.7 | 50 | 81% | top-50% |
| Ash color maintenance | 3.7 | 22 | 77% | top-40% |
| Effectiveness in hair color preservation | 3.6 | 23 | 85% | top-20% |
| Bleached hair maintenance | 3.6 | 7 | 71% | top-40% |
| Effectiveness in residue or buildup removal | 3.6 | 6 | 67% | top-60% |
| Curly or Wavy hair users shampoo experiences | 3.4 | 4 | 75% | top-60% |
| Improvement of hair health | 3.1 | 15 | 80% | bottom-30% |
| Cons | ||||
| Moisturizing effect | 2.9 | 14 | 50% | bottom-30% |
| Effectiveness on Damaged hair | 2.8 | 4 | 50% | bottom-20% |
| Tinting effect on hair shades | 2.7 | 3 | 33% | bottom-20% |
| Impact on scalp health | 2.6 | 5 | 40% | bottom-30% |
| Effectiveness on hair loss | 2.6 | 2 | 50% | bottom-20% |
| Effect on hair tangling | 2.6 | 2 | 50% | bottom-20% |
| Too few reviews: | ||||
| Effectiveness on dandruff |  | |||
| Effectiveness on oily hair | | |||
| Effectiveness on flaky scalp | | |||
| Degreasing properties | | |||
| Sulfate-free shampoo | | |||
| Biotin in shampoo | | |||
| Effectiveness on thinning hair | | |||
| Provision of fuller and voluminous hair | | |||
| Squeaky clean hair feeling after shampoo use | | |||
| Effectiveness in hair strengthening | | |||
| Effectiveness on fungal infections | | |||
| Effectiveness on psoriasis | | |||
| Effectiveness on seborrheic dermatitis | | |||
| Effectiveness on Hair Growth | | |||
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How we determined rating score for Nexxus Blonde Assure Purple Shampoo, 8.5 oz
We strongly believe that the best information about a shampoo's performance comes from actual users. This includes details like how well it works for different hair types, health benefits, look and feel, and any side effects. Our analysis and scoring method includes:- Using AI to collect shampoo reviews from major online stores. We analyze these reviews to find out what customers care about the most, like how the shampoo works for different hair types, its scent, and its effectiveness in treating scalp and hair issues such as dryness, flakiness, or oiliness. We also look at other factors like how well it moisturizes, adds shine, and affects hair tangling.
- Once we identify the main topics customers talk about, which we call product attributes, we use special AI algorithms to track every mention of these attributes in each shampoo we study.
- For each shampoo and attribute, we calculate several metrics, like how often it's mentioned, its percentage of all reviews, and the balance of positive and negative feedback. We then compare these numbers across different shampoos to create a comparative score for each one, done separately for every attribute.
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