MAMAEARTH Rice Water & Keratin Shampoo

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Product is rated as #150 in category Shampoo Comparisons


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  • Brand: MAMAEARTH
  • Analyzed: 322 reviews. Ranks in top-30% by number of reviews
  • Mentions: 56 positive. Ranks in top-100% by share of positive mentions
  • Amazon rating: 3.8. Ranks in top-100% by Amazon ratings
MAMAEARTH Rice Water & Keratin Shampoo photo
MAMAEARTH Rice Water & Keratin Shampoo

Price History



The MAMAEARTH Rice Water & Keratin Shampoo is a popular choice among customers on Amazon.

  • It ranks among the top 40% of shampoos based on overall rating and number of reviews.


  • Highly effective in providing shiny hair (27 mentions, 93% positive)
  • Improves hair softness and silkiness (61 mentions, 86% positive)
  • Sulfate-free formula (5 mentions, 100% positive)


  • Mixed reviews on effectiveness for damaged hair (34 mentions, 72% positive)
  • Moderate satisfaction with frizz control (49 mentions, 61% positive)
  • Average reviews on shampoo chemical content (18 mentions, 64% positive)


  • Limited positive feedback on hair strengthening (3 mentions, 100% positive)
  • Mixed opinions on improving hair health (42 mentions, 69% positive)
  • Below-average reviews on cleaning effectiveness (17 mentions, 32% positive)
  • Mixed opinions on natural ingredients (19 mentions, 53% positive)
  • Limited positive feedback on effectiveness for oily hair (12 mentions, 17% positive)
  • Mixed opinions from curly or wavy hair users (10 mentions, 53% positive)
  • Limited positive feedback on residue or buildup removal (3 mentions, 0% positive)
  • Mixed opinions on impact on scalp health (17 mentions, 24% positive)
  • Limited positive feedback on preventing hair tangling (3 mentions, 0% positive)
Shampoo AttributeBG RatingNumber of MentionsPositive Review PercentageAttribute Ranking
Effect on shiny hair4.62793%top-20%
Effect on hair softness or silkiness4.56186%top-20%
Sulfate-free shampoo4.05100%top-20%
Average performance
Effectiveness on Damaged hair3.73472%top-30%
Effectiveness on Damaged hair3.73472%top-30%
Effectiveness on Frizz Control3.74961%top-40%
Shampoo chemical content3.71864%top-40%
Effect on hair manageability3.3560%bottom-40%
Hair dryness reduction after shampooing3.26036%bottom-40%
Effectiveness on hair loss3.03719%top-40%
Effectiveness in hair strengthening2.93100%bottom-30%
Improvement of hair health2.94269%bottom-20%
Effectiveness in cleaning hair2.81732%bottom-10%
Natural Ingredients2.81953%bottom-30%
Effectiveness on oily hair2.81217%bottom-40%
Curly or Wavy hair users shampoo experiences2.61053%bottom-10%
Effectiveness in residue or buildup removal2.630%bottom-10%
Impact on scalp health2.61724%bottom-20%
Effect on hair tangling2.530%bottom-20%
Effectiveness on dandruff2.5425%top-30%
Effectiveness on thinning hair2.5650%top-40%
Effectiveness on Hair Growth2.5250%top-40%
Too few reviews:
Effectiveness on flaky scalpfrew reviews
Degreasing propertiesfrew reviews
Moisturizing effectfrew reviews
Effect on blonde hair shadesfrew reviews
Purple Shampoo propertiesfrew reviews
Ash color maintenancefrew reviews
Effect on highlightsfrew reviews
Bleached hair maintenancefrew reviews
Effectiveness in providing toning benefitsfrew reviews
Ability to neutralize brassy tonesfrew reviews
Biotin in shampoofrew reviews
Provision of fuller and voluminous hairfrew reviews
Squeaky clean hair feeling after shampoo usefrew reviews
Tinting effect on hair shadesfrew reviews
Effectiveness on fungal infectionsfrew reviews
Effectiveness on psoriasisfrew reviews
Effectiveness on seborrheic dermatitisfrew reviews
Effectiveness in hair color preservationfrew reviews

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How we determined rating score for MAMAEARTH Rice Water & Keratin Shampoo

We strongly believe that the best information about a shampoo's performance comes from actual users. This includes details like how well it works for different hair types, health benefits, look and feel, and any side effects. Our analysis and scoring method includes:
  • Using AI to collect shampoo reviews from major online stores. We analyze these reviews to find out what customers care about the most, like how the shampoo works for different hair types, its scent, and its effectiveness in treating scalp and hair issues such as dryness, flakiness, or oiliness. We also look at other factors like how well it moisturizes, adds shine, and affects hair tangling.
  • Once we identify the main topics customers talk about, which we call product attributes, we use special AI algorithms to track every mention of these attributes in each shampoo we study.
  • For each shampoo and attribute, we calculate several metrics, like how often it's mentioned, its percentage of all reviews, and the balance of positive and negative feedback. We then compare these numbers across different shampoos to create a comparative score for each one, done separately for every attribute.