Best Thickening Shampoos – Rated by BEAUTYGOORU Experts

Effectiveness on thickening statistics

Products Mentioned:107
Products with over 80% Positive Mention Rate:294
Total Mentions:2,904
Frequency in Reviews:2.8%
Frequency in Top Shampoos in attribute:8.3%
Importance Rank Among All Attributes:42
Average Positive Mention Rate in Top 20% Shampoos:97%

Thinning hair and lack of volume can be a source of frustration for many, leading to a continuous search for solutions that promise a fuller, more voluminous mane. The reasons behind these hair woes are numerous, ranging from genetics and aging to stress and environmental factors. In response to this common concern, the hair care industry has developed a myriad of products aimed at tackling the issue head-on.

Among these solutions, thickening shampoos have emerged as a popular choice. These specialized shampoos are formulated to not only cleanse the scalp but also to infuse hair with ingredients that give the appearance of increased density and volume. For those struggling with fine or thinning hair, these shampoos can be a game-changer, providing the much-desired lift and body without the need for invasive treatments or temporary fixes.

Customers seeking to address their hair challenges should focus on shampoos that are specifically marketed for their provision of fuller and voluminous hair. Our BeautyGooru team has sifted through the market, analyzing a staggering 107 products that claim to offer this benefit, with a total of 2904 mentions of “Provision of fuller and voluminous hair” across various platforms. This highlights the overwhelming array of options available, which can make finding the right product a daunting task.

Real customer reviews serve as a beacon of guidance in this crowded space, offering insights into the effectiveness of these shampoos on thinning hair. By sharing their experiences, customers help others navigate the plethora of choices and find products that truly deliver on their promises.

Leveraging our comprehensive analysis of the aforementioned number of shampoos and mentions, the BeautyGooru team has curated a list of the 10 best thickening shampoos of 2024. Our rating is grounded in real-world results and customer feedback, ensuring that you have access to reliable recommendations that can help you achieve the luscious locks you’ve been longing for.

Our Top Picks:

Volumizing Biotin Shampoo for Thinning Hair photoBest brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair”

Volumizing Biotin Shampoo for Thinning Hair

BOLDIFY Hair Thickening Shampoo photoBest brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair”

BOLDIFY Hair Thickening Shampoo

Ultra Biotin Shampoo for Thinning Hair photoBest brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair”

Ultra Biotin Shampoo for Thinning Hair

John Frieda Volume Lift Shampoo photoBest popular
Best budget
Best shampoo in “Provision of fuller and voluminous hair”

John Frieda Volume Lift Shampoo

L'Oreal Paris Elvive Volume Filler Shampoo photoBest budget
Best shampoo in “Provision of fuller and voluminous hair”

L’Oreal Paris Elvive Volume Filler Shampoo

Aveeno, Fresh Greens Blend Sulfate-Free Shampoo photoBest popular
Best budget

Aveeno, Fresh Greens Blend Sulfate-Free Shampoo

PURA DOR Original Gold Label Anti-Thinning Biotin Shampoo photoBest brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in “Provision of fuller and voluminous hair”

PURA D’OR Original Gold Label Anti-Thinning Biotin Shampoo

ACTIIV Recover Thickening Hair Loss Shampoo photoBest brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair”

ACTIIV Recover Thickening Hair Loss Shampoo

BosleyMD BosDefense Hair Thinning Prevention Kit photoBest brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in “Provision of fuller and voluminous hair”

BosleyMD BosDefense Hair Thinning Prevention Kit

Brickell Men's Daily Strengthening Shampoo photoBest shampoo in combination of “Provision of fuller and voluminous hair” and other attributes

Brickell Men’s Daily Strengthening Shampoo

best thickening shampoo

Volumizing Biotin Shampoo for Thinning Hair photo

Volumizing Biotin Shampoo for Thinning Hair

Volumizing Biotin Shampoo for Thinning Hair is in top-10 in the following nominations: Best brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair” $24 at Amazon

BrandMaple Holistics
Amazon rating4.5
BeautyGooru rating4.4
Number of reviews4,945
Share of positive88%
BeautyGooru rating in “Provision of fuller and voluminous hair”5
Number of mentions357
Share of positive mentions100%

Volumizing Biotin Shampoo for Thinning Hair by Maple Holistics stands out as a top-tier shampoo for those seeking fuller, healthier hair, particularly for individuals with thinning hair. With a high overall rating and a significant number of positive reviews, it is among the best in its category on Amazon.

Pros

  • Fuller and Voluminous Hair (357 mentions, 100% positive): Users consistently report that this shampoo delivers on its promise of fuller and more voluminous hair, ranking it in the top 5% of shampoos.
  • Improvement of Hair Health (1484 mentions, 100% positive): A large number of users have experienced significant improvements in hair health, placing this attribute in the top 5%.
  • Effectiveness on Thinning Hair (2262 mentions, 93% positive): The shampoo is highly effective in addressing thinning hair, as evidenced by its placement in the top 5%.
  • Cleaning Hair (507 mentions, 97% positive): It is recognized for its ability to clean hair effectively, ranking in the top 20%.
  • Hair Strengthening (445 mentions, 100% positive): Users have noted its exceptional hair strengthening capabilities, placing it in the top 5%.
  • Biotin Content (944 mentions, 94% positive): The presence of biotin in the shampoo is highly regarded, with a top 5% ranking.
  • Hair Growth (1072 mentions, 91% positive): The shampoo is praised for promoting hair growth, securing a spot in the top 5%.
  • Natural Ingredients (152 mentions, 92% positive): Its use of natural ingredients is appreciated, ranking in the top 20%.
  • Hair Manageability (88 mentions, 100% positive): This shampoo makes hair more manageable, placing it in the top 10%.
  • Reduction of Hair Dryness (627 mentions, 77% positive): It is effective in reducing hair dryness after shampooing, ranking in the top 20%.

Average

  • Hair Softness or Silkiness (386 mentions, 97% positive): The shampoo has a positive effect on hair softness or silkiness, placing it in the top 40%.
  • Curly or Wavy Hair (38 mentions, 87% positive): Users with curly or wavy hair have had positive experiences, ranking it in the top 20%.
  • Frizz Control (100 mentions, 79% positive): It offers a decent level of frizz control, placing it in the top 30%.
  • Squeaky Clean Feeling (15 mentions, 87% positive): Some users enjoy a squeaky clean feeling after use, ranking it in the top 40%.
  • Hair Color Preservation (40 mentions, 87% positive): The shampoo is fairly effective in preserving hair color, placing it in the top 30%.

Cons

  • Dandruff Effectiveness (146 mentions, 100% positive): While it has positive mentions for dandruff control, it ranks in the top 30%, indicating room for improvement.
  • Seborrheic Dermatitis (10 mentions, 100% positive): There are fewer mentions regarding its effectiveness on seborrheic dermatitis, placing it in the top 40%.
BOLDIFY Hair Thickening Shampoo photo

BOLDIFY Hair Thickening Shampoo

BOLDIFY Hair Thickening Shampoo is in top-10 in the following nominations: Best brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair” $20 at Amazon

BrandBoldify
Amazon rating4.4
BeautyGooru rating4.4
Number of reviews1,938
Share of positive84%
BeautyGooru rating in “Provision of fuller and voluminous hair”5
Number of mentions207
Share of positive mentions100%

BOLDIFY Hair Thickening Shampoo stands out as a high-performing product among popular shampoos on Amazon, particularly for its ability to provide fuller hair, improve hair health, and effectively target thinning hair. With a price of $20.00, it ranks among the top-50% of shampoos in terms of cost, while its number of reviews and overall rating place it in the top-5% of shampoos.

Pros

    • Fuller and Voluminous Hair (207 mentions, 100% positive): Users consistently report that this shampoo delivers on its promise of fuller hair, ranking it in the top-5% for this attribute.
    • Improvement of Hair Health (678 mentions, 100% positive): A significant number of users have observed healthier hair after using this shampoo, placing it in the top-5% for hair health improvement.
    • Effectiveness on Thinning Hair (703 mentions, 93% positive): It is highly effective for those with thinning hair, earning a spot in the top-5% for this benefit.
    • Effectiveness on Hair Growth (207 mentions, 92% positive): Many users have noted its positive impact on hair growth, ranking it in the top-5% for this attribute.
    • Effect on Hair Manageability (74 mentions, 98% positive): This shampoo makes hair more manageable, according to user feedback, placing it in the top-5% for manageability.
    • Effect on Shiny Hair (140 mentions, 100% positive): Users have reported that it leaves hair shiny, ranking it in the top-20% for this quality.
    • Scent (365 mentions, 95% positive): The fragrance of the shampoo is well-received, placing it in the top-20% for scent.
    • Effect on Hair Softness or Silkiness (255 mentions, 91% positive): It is praised for making hair feel soft or silky, ranking it in the top-20% for this attribute.
    • Effectiveness in Residue or Buildup Removal (46 mentions, 89% positive): Users find it effective in removing residue or buildup, placing it in the top-20% for this benefit.
    • Effectiveness in Cleaning Hair (134 mentions, 97% positive): It is considered effective in cleaning hair, ranking it in the top-30% for this quality.

Average

    • Natural Ingredients (29 mentions, 78% positive): The use of natural ingredients is viewed positively, placing it in the top-40% for this aspect.
    • Effectiveness on Frizz Control (49 mentions, 78% positive): It has an average performance on frizz control, ranking it in the top-30%.
    • Shampoo Chemical Content (41 mentions, 70% positive): The chemical content of the shampoo receives mixed feedback, placing it in the top-40%.
    • Squeaky Clean Hair Feeling After Shampoo Use (7 mentions, 86% positive): Some users report a squeaky clean feeling after use, ranking it in the top-40% for this attribute.
    • Effectiveness in Hair Color Preservation (15 mentions, 90% positive): It is considered fairly effective in preserving hair color, placing it in the top-30%.

Cons

    • Effectiveness on Oily Hair (19 mentions, 66% positive): The shampoo has a less impressive performance on oily hair, ranking it in the top-50%.
    • Impact on Scalp Health (43 mentions, 59% positive): The impact on scalp health has received mixed reviews, placing it in the top-50%.
    • Effect on Hair Tangling (19 mentions, 58% positive): Some users have experienced issues with tangling, ranking this aspect in the top-60%.
Ultra Biotin Shampoo for Thinning Hair photo

Ultra Biotin Shampoo for Thinning Hair

Ultra Biotin Shampoo for Thinning Hair is in top-10 in the following nominations: Best brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair” $31 at Amazon

BrandMaple Holistics
Amazon rating4.4
BeautyGooru rating4.3
Number of reviews902
Share of positive87%
BeautyGooru rating in “Provision of fuller and voluminous hair”5
Number of mentions69
Share of positive mentions99%

Ultra Biotin Shampoo for Thinning Hair by Maple Holistics stands out as a highly effective solution for those dealing with thinning hair, according to user reviews on Amazon. With a price of $31.0, it ranks among the top 70% of shampoos in terms of cost, but its performance places it well within the top echelons, as evidenced by its 4.3 overall rating from 902 reviews.

Pros

  • Biotin in shampoo (138 mentions, 100% positive): Users consistently praise the inclusion of biotin, positioning this shampoo in the top 5% for its effectiveness in enhancing hair health.
  • Effectiveness on thinning hair (383 mentions, 94% positive): A significant number of users report noticeable improvements in thinning hair, ranking it in the top 5% for this benefit.
  • Provision of fuller and voluminous hair (69 mentions, 99% positive): The shampoo is highly regarded for its ability to provide fuller and more voluminous hair, placing it in the top 5%.
  • Improvement of hair health (263 mentions, 96% positive): Many users have experienced enhanced hair health, earning the shampoo a spot in the top 5% for this attribute.
  • Effectiveness on damaged hair (87 mentions, 87% positive): It is considered highly effective for damaged hair, ranking in the top 5% of shampoos.
  • Effectiveness in hair strengthening (95 mentions, 96% positive): The shampoo is recognized for its hair strengthening capabilities, placing it in the top 5%.
  • Natural Ingredients (42 mentions, 91% positive): Users appreciate the natural ingredients, which puts the shampoo in the top 10% in this category.
  • Effectiveness on hair loss (364 mentions, 89% positive): It is highly effective against hair loss, ranking in the top 5% of shampoos.
  • Effectiveness on hair growth (194 mentions, 95% positive): The shampoo is also celebrated for promoting hair growth, placing it in the top 5%.
  • Shampoo chemical content (35 mentions, 86% positive): The chemical composition of the shampoo is well-received, placing it in the top 10%.

Average

  • Effect on hair softness or silkiness (70 mentions, 97% positive): This attribute receives positive feedback, ranking the shampoo in the top 40%.
  • Effect on hair manageability (16 mentions, 75% positive): The shampoo has an average ranking in the top 40% for improving hair manageability.
  • Effectiveness on frizz control (12 mentions, 75% positive): It shows an average performance in frizz control, placing it in the top 40%.
  • Hair dryness reduction after shampooing (128 mentions, 55% positive): The shampoo has mixed reviews on reducing hair dryness, ranking it in the top 60%.
  • Impact on scalp health (65 mentions, 82% positive): The shampoo has a generally positive impact on scalp health, placing it in the top 30%.

Cons

  • Effectiveness on oily hair (7 mentions, 71% positive): The shampoo shows moderate effectiveness on oily hair, ranking it in the top 50%.
  • Effect on hair tangling (10 mentions, 60% positive): Some users find it only moderately effective in preventing hair tangling, placing it in the top 50%.
  • Sulfate-free shampoo (3 mentions, 33% positive): It is less favored for those specifically seeking sulfate-free options, falling into the bottom 20%.
  • Effectiveness on dandruff (20 mentions, 70% positive): The shampoo has a decent performance on dandruff, ranking it in the top 30%.
John Frieda Volume Lift Shampoo photo

John Frieda Volume Lift Shampoo

John Frieda Volume Lift Shampoo is in top-10 in the following nominations: Best popular
Best budget
Best shampoo in “Provision of fuller and voluminous hair” $7.5 at Amazon

BrandJohn Frieda
Amazon rating4.3
BeautyGooru rating4.2
Number of reviews605
Share of positive64%
BeautyGooru rating in “Provision of fuller and voluminous hair”4.9
Number of mentions32
Share of positive mentions92%

John Frieda Volume Lift Shampoo stands out for its ability to provide fuller and voluminous hair, improve hair health, and enhance manageability, particularly for those with thinning hair. It performs averagely in terms of cleaning, scent, and color preservation, but falls short in frizz control, natural ingredients, and moisturizing effects.

Pros

    • Fuller and Voluminous Hair (32 mentions, 92% positive): Users frequently praise the shampoo for significantly enhancing hair volume, ranking it among the top 5% of shampoos for this benefit.
    • Improvement of Hair Health (84 mentions, 87% positive): A large number of reviews highlight the shampoo’s positive impact on hair health, placing it in the top 10% of shampoos for this attribute.
    • Hair Manageability (11 mentions, 86% positive): The shampoo is recognized for making hair more manageable, with a high percentage of positive feedback, ranking it in the top 20% for this feature.
    • Effectiveness on Thinning Hair (77 mentions, 92% positive): It is highly regarded for its effectiveness on thinning hair, with a majority of users experiencing positive results, placing it in the top 10% of shampoos.
    • Hair Softness or Silkiness (54 mentions, 90% positive): Many users report that the shampoo leaves their hair feeling soft and silky, ranking it in the top 30% for this quality.

Average

    • Cleaning Effectiveness (42 mentions, 77% positive): The shampoo has a moderate performance in cleaning hair, with a majority of users satisfied, placing it in the top 60%.
    • Scent (73 mentions, 79% positive): The fragrance of the shampoo is generally well-received, ranking it in the top 50% for scent.
    • Hair Strengthening (4 mentions, 100% positive): Although not frequently mentioned, when it is, the shampoo’s hair strengthening capability is highly praised, placing it in the top 30%.
    • Reduction of Hair Dryness (89 mentions, 50% positive): Opinions are split on the shampoo’s ability to reduce hair dryness, with an even distribution of positive and negative feedback, ranking it in the top 60%.
    • Hair Color Preservation (9 mentions, 89% positive): The shampoo is considered fairly effective in preserving hair color, placing it in the top 30%.
    • Degreasing Properties (4 mentions, 75% positive): It is seen as reasonably effective in removing excess oil, ranking in the top 30% for this attribute.
    • Curly or Wavy Hair Experiences (18 mentions, 75% positive): Users with curly or wavy hair have had average experiences, placing the shampoo in the top 50% for this demographic.
    • Residue or Buildup Removal (33 mentions, 47% positive): The shampoo is less effective in removing residue or buildup, with less than half of the mentions being positive, placing it in the bottom 40%.

Cons

    • Hair Tangling (10 mentions, 65% positive): Some users find that the shampoo does not significantly reduce hair tangling, placing it in the top 40% for this issue.
    • Frizz Control (17 mentions, 41% positive): The shampoo is less effective at controlling frizz, with a majority of users not satisfied, ranking it in the bottom 20%.
    • Sulfate-Free (2 mentions, 50% positive): There is limited feedback on its sulfate-free claim, with an even split in user opinion, placing it in the bottom 20%.
    • Natural Ingredients (7 mentions, 57% positive): Users are not particularly impressed with the natural ingredients content, ranking the shampoo in the bottom 30%.
    • Hair Loss Effectiveness (30 mentions, 67% positive): While some users notice a positive effect on hair loss, it is not a standout feature, placing it in the top 40%.
    • Moisturizing Effect (10 mentions, 50% positive): The shampoo’s moisturizing effect is considered average, with half of the users finding it satisfactory, ranking it in the bottom 20%.
    • Scalp Health Impact (19 mentions, 45% positive): The shampoo’s impact on scalp health is not highly rated, with less than half of the mentions being positive, placing it in the bottom 40%.
L'Oreal Paris Elvive Volume Filler Shampoo photo

L’Oreal Paris Elvive Volume Filler Shampoo

L’Oreal Paris Elvive Volume Filler Shampoo is in top-10 in the following nominations: Best budget
Best shampoo in “Provision of fuller and voluminous hair” $9.5 at Amazon

BrandL’Oréal Paris
Amazon rating4.5
BeautyGooru rating4
Number of reviews342
Share of positive78%
BeautyGooru rating in “Provision of fuller and voluminous hair”4.9
Number of mentions24
Share of positive mentions99%

L’Oreal Paris Elvive Volume Filler Shampoo stands out among the top shampoos on Amazon for providing fuller and voluminous hair, improving hair health, and being effective on thinning hair. With a price of $9.5, it is positioned among the top-20% of shampoos in terms of cost, and it has garnered a significant number of reviews and a high overall rating, placing it in the top echelons of hair care products.

Pros

  • Fuller and Voluminous Hair (24 mentions, 99% positive): This shampoo is highly praised for its ability to provide a noticeable increase in hair volume, ranking it in the top-10% of shampoos for this benefit.
  • Effectiveness on Thinning Hair (69 mentions, 86% positive): It is particularly effective for individuals with thinning hair, placing it in the top-5% of shampoos for this issue.
  • Improvement of Hair Health (71 mentions, 95% positive): Users frequently report an improvement in the overall health of their hair, earning it a spot in the top-10% of shampoos.
  • Scent (74 mentions, 89% positive): The pleasant fragrance of this shampoo is well-received, ranking it in the top-20% for scent.
  • Effectiveness in Cleaning Hair (29 mentions, 90% positive): It is recognized for its ability to clean hair effectively, placing it in the top-30% of shampoos.
  • Residue or Buildup Removal (12 mentions, 86% positive): The shampoo is also commended for its capability to remove residue or buildup, ranking it in the top-20% for this attribute.

Average

  • Hair Softness or Silkiness (26 mentions, 92% positive): It has a moderate impact on making hair feel soft or silky, placing it in the top-50% of shampoos.
  • Shiny Hair (14 mentions, 93% positive): The shampoo contributes to hair shine, ranking it in the top-60%.
  • Hair Loss (44 mentions, 72% positive): It shows average effectiveness in addressing hair loss, placing it in the top-20% of shampoos for this concern.
  • Hair Manageability (12 mentions, 63% positive): Users find it fairly effective in improving hair manageability, ranking it in the top-60%.
  • Moisturizing Effect (2 mentions, 100% positive): Although not widely mentioned, it is positively viewed for its moisturizing effect, placing it in the top-60%.
  • Hair Strengthening (4 mentions, 100% positive): It is occasionally acknowledged for strengthening hair, ranking it in the top-60%.
  • Oily Hair (11 mentions, 59% positive): The shampoo has an average effectiveness on oily hair, placing it in the top-40%.

Cons

  • Frizz Control (10 mentions, 50% positive): It is less effective at controlling frizz, placing it in the bottom-20% of shampoos.
  • Sulfate-Free (3 mentions, 33% positive): Few users are satisfied with its sulfate content, ranking it in the bottom-10% for those seeking sulfate-free options.
  • Scalp Health (12 mentions, 51% positive): The impact on scalp health is not highly rated, placing it in the bottom-30%.
  • Natural Ingredients (6 mentions, 38% positive): Users looking for natural ingredients may be disappointed, as it ranks in the bottom-20% in this category.
  • Curly or Wavy Hair (6 mentions, 50% positive): It is not the best option for those with curly or wavy hair, placing it in the bottom-10% for this hair type.
  • Chemical Content (11 mentions, 20% positive): The chemical content of the shampoo is a concern for some, ranking it in the bottom-20%.
  • Hair Color Preservation (4 mentions, 13% positive): It is not effective in preserving hair color, placing it in the bottom-10% of shampoos for color-treated hair.
Aveeno, Fresh Greens Blend Sulfate-Free Shampoo photo

Aveeno, Fresh Greens Blend Sulfate-Free Shampoo

Aveeno
Fresh Greens Blend Sulfate-Free Shampoo is in top-10 in the following nominations: Best popular
Best budget


$8.1 at Amazon

BrandAveeno
Amazon rating4.5
BeautyGooru rating4.1
Number of reviews447
Share of positive68%
BeautyGooru rating in “Provision of fuller and voluminous hair”4.5
Number of mentions15
Share of positive mentions100%

Aveeno Fresh Greens Blend Sulfate-Free Shampoo is a well-regarded shampoo among users, particularly for its chemical content, sulfate-free formula, and ability to provide fuller, voluminous hair. It also scores well in terms of hair softness and silkiness, while being average in several other categories, including cleaning effectiveness and scent. However, it has some drawbacks, especially in moisturizing effect and effectiveness on certain hair types and conditions.

Pros

  • Shampoo Chemical Content (55 mentions, 74% positive): Users appreciate the shampoo’s chemical composition, placing it in the top 20% for this attribute.
  • Sulfate-Free Shampoo (32 mentions, 82% positive): The absence of sulfates is a significant positive aspect, ranking it in the top 20% of shampoos.
  • Provision of Fuller and Voluminous Hair (15 mentions, 100% positive): It excels at giving hair a fuller and more voluminous look, placing it in the top 10%.
  • Effect on Hair Softness or Silkiness (38 mentions, 91% positive): This shampoo is highly rated for making hair feel soft and silky, putting it in the top 30%.

Average

  • Effectiveness in Cleaning Hair (79 mentions, 82% positive): It performs moderately well in cleaning hair, being in the top 60%.
  • Scent (217 mentions, 83% positive): The scent is well-received, with the shampoo ranking in the top 40%.
  • Effectiveness on Thinning Hair (49 mentions, 88% positive): It has a good reputation for helping with thinning hair, placing it in the top 20%.
  • Effectiveness on Oily Hair (18 mentions, 78% positive): The shampoo is fairly effective on oily hair, ranking in the top 20%.
  • Hair Dryness Reduction After Shampooing (105 mentions, 40% positive): It has an average performance in reducing hair dryness, placing it in the top 60%.
  • Effectiveness on Damaged Hair (12 mentions, 63% positive): It shows moderate effectiveness on damaged hair, ranking in the top 50%.
  • Effectiveness on Frizz Control (15 mentions, 61% positive): The shampoo is somewhat effective at controlling frizz, being in the top 60%.
  • Natural Ingredients (36 mentions, 67% positive): It is considered to have a decent amount of natural ingredients, placing it in the top 60%.

Cons

  • Curly or Wavy Hair Users Shampoo Experiences (19 mentions, 71% positive): It is less suitable for users with curly or wavy hair, ranking in the bottom 30%.
  • Effect on Hair Tangling (5 mentions, 60% positive): The shampoo has an average impact on hair tangling, placing it in the top 50%.
  • Impact on Scalp Health (61 mentions, 51% positive): Its effect on scalp health is mediocre, ranking in the top 60%.
  • Moisturizing Effect (15 mentions, 58% positive): The shampoo falls short in moisturizing, placing it in the bottom 20%.
  • Effectiveness in Hair Strengthening (6 mentions, 67% positive): It is not particularly effective at strengthening hair, ranking in the bottom 20%.
  • Effectiveness in Hair Color Preservation (7 mentions, 50% positive): It does not excel in preserving hair color, being in the bottom 20%.
  • Squeaky Clean Hair Feeling After Shampoo Use (4 mentions, 25% positive): Users report a lack of a squeaky clean feeling post-use, placing it in the bottom 10%.
  • Effectiveness on Dandruff (22 mentions, 23% positive): The shampoo is not highly effective against dandruff, but still ranks in the top 30%.
PURA D'OR Original Gold Label Anti-Thinning Biotin Shampoo photo

PURA D’OR Original Gold Label Anti-Thinning Biotin Shampoo

PURA D’OR Original Gold Label Anti-Thinning Biotin Shampoo is in top-10 in the following nominations: Best brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in “Provision of fuller and voluminous hair”


$20 at Amazon

BrandPURA D’OR
Amazon rating4.3
BeautyGooru rating4.3
Number of reviews4,965
Share of positive69%
BeautyGooru rating in “Provision of fuller and voluminous hair”5
Number of mentions323
Share of positive mentions100%

The PURA D’OR Original Gold Label Anti-Thinning Biotin Shampoo stands out among popular shampoos on Amazon for its ability to provide fuller, voluminous hair and improve hair health, with a high percentage of positive mentions. It is also recognized for its natural ingredients and effectiveness in hair strengthening, shine, and manageability. However, it has mixed reviews regarding its scent and effectiveness on certain hair types and conditions.

Pros

    • Fuller and Voluminous Hair (323 mentions, 100% positive): Users consistently report that this shampoo delivers fuller and more voluminous hair, ranking it in the top 5% of shampoos for this attribute.
    • Improvement of Hair Health (1400 mentions, 97% positive): A significant number of users have experienced improved hair health, placing this shampoo in the top 5% for this benefit.
    • Natural Ingredients (522 mentions, 85% positive): The use of natural ingredients is well-received, with this shampoo being in the top 10% in this category.
    • Effectiveness in Hair Strengthening (306 mentions, 95% positive): Many users find the shampoo effective for strengthening hair, ranking it in the top 10% for this attribute.
    • Effect on Shiny Hair (393 mentions, 94% positive): The shampoo is praised for its ability to enhance hair shine, placing it in the top 20% of shampoos.
    • Effect on Hair Manageability (127 mentions, 95% positive): Users report improved hair manageability, ranking this shampoo in the top 20% for this feature.
    • Shampoo Chemical Content (514 mentions, 74% positive): The chemical content is generally well-regarded, with the shampoo being in the top 20% in this aspect.
    • Effectiveness in Cleaning Hair (405 mentions, 89% positive): It is considered effective in cleaning hair, placing it in the top 30% of shampoos.
    • Sulfate-Free Shampoo (59 mentions, 88% positive): The absence of sulfates is appreciated, ranking it in the top 20% for sulfate-free formulas.
    • Effectiveness on Hair Growth (876 mentions, 79% positive): This shampoo is recognized for its effectiveness on hair growth, placing it in the top 10% of shampoos for this benefit.

Average

    • Effectiveness on Thinning Hair (2435 mentions, 63% positive): The shampoo has an average rating for its effectiveness on thinning hair, placing it in the top 20% of shampoos.
    • Biotin in Shampoo (108 mentions, 90% positive): Biotin as an ingredient receives a positive response, ranking in the top 30% for this feature.
    • Squeaky Clean Hair Feeling After Shampoo Use (19 mentions, 89% positive): Users report a squeaky clean feeling after use, placing it in the top 40% of shampoos.
    • Effectiveness on Hair Loss (2659 mentions, 58% positive): The shampoo has an average effectiveness on hair loss, ranking in the top 20%.
    • Moisturizing Effect (39 mentions, 74% positive): Its moisturizing effect is considered average, placing it in the top 50% of shampoos.

Cons

    • Effectiveness on Oily Hair (97 mentions, 67% positive): The shampoo shows average effectiveness on oily hair, ranking in the top 50%.
    • Scent (1015 mentions, 55% positive): The scent receives mixed reviews, placing it in the bottom 20% of shampoos.
    • Effectiveness on Frizz Control (155 mentions, 56% positive): It has below-average effectiveness on frizz control, ranking in the bottom 30%.
    • Effectiveness in Hair Color Preservation (48 mentions, 66% positive): The shampoo is less effective in preserving hair color, placing it in the bottom 30%.
    • Effect on Hair Tangling (155 mentions, 39% positive): Users report issues with hair tangling, ranking this shampoo in the bottom 40% for this concern.
ACTIIV Recover Thickening Hair Loss Shampoo photo

ACTIIV Recover Thickening Hair Loss Shampoo

ACTIIV Recover Thickening Hair Loss Shampoo is in top-10 in the following nominations: Best brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in “Provision of fuller and voluminous hair”
Best shampoo in “Effectiveness on thinning hair”


$65 at Amazon

BrandACTIIV
Amazon rating4.3
BeautyGooru rating4.2
Number of reviews300
Share of positive88%
BeautyGooru rating in “Provision of fuller and voluminous hair”4.9
Number of mentions22
Share of positive mentions95%

ACTIIV Recover Thickening Hair Loss Shampoo stands out among popular shampoos on Amazon for its effectiveness on thinning hair, providing fuller and voluminous hair, and improving hair health, with a high overall rating of 4.2 and a price point of $65.0.

Pros

  • Effectiveness on Thinning Hair (132 mentions, 92% positive): This shampoo is highly praised for its ability to combat thinning hair, ranking it in the top 5% of shampoos.
  • Fuller and Voluminous Hair (22 mentions, 95% positive): Users frequently report that it provides a noticeable increase in hair volume, placing it in the top 5% for this benefit.
  • Improvement of Hair Health (73 mentions, 96% positive): The shampoo is recognized for significantly enhancing hair health, earning it a spot in the top 5% of shampoos.
  • Natural Ingredients (4 mentions, 100% positive): Its use of natural ingredients has been positively received, ranking it in the top 10% of shampoos.
  • Shampoo Chemical Content (6 mentions, 94% positive): The chemical composition of the shampoo is well-regarded, placing it in the top 5%.
  • Effect on Hair Manageability (2 mentions, 100% positive): It is noted for making hair more manageable, ranking in the top 10% for this attribute.
  • Residue or Buildup Removal (3 mentions, 100% positive): The shampoo effectively removes residue or buildup, placing it in the top 20%.
  • Effectiveness on Hair Loss (121 mentions, 78% positive): It is considered effective against hair loss, ranking in the top 5% of shampoos.
  • Effect on Shiny Hair (3 mentions, 100% positive): Users report that it contributes to shinier hair, placing it in the top 30%.
  • Effectiveness on Hair Growth (60 mentions, 83% positive): The shampoo is recognized for promoting hair growth, ranking it in the top 10%.

Average

  • Effect on Hair Softness or Silkiness (9 mentions, 89% positive): The shampoo has a favorable impact on hair softness, placing it in the top 50%.
  • Hair Dryness Reduction (9 mentions, 67% positive): It moderately reduces hair dryness after shampooing, ranking in the top 40%.
  • Effectiveness in Hair Strengthening (7 mentions, 100% positive): It is considered effective in strengthening hair, placing it in the top 30%.
  • Scent (25 mentions, 82% positive): The scent of the shampoo is generally liked, ranking in the top 60%.
  • Moisturizing Effect (4 mentions, 75% positive): It has a moderate moisturizing effect, placing it in the top 50%.

Cons

The provided data does not include any specific cons or negative aspects based on user reviews.

BosleyMD BosDefense Hair Thinning Prevention Kit photo

BosleyMD BosDefense Hair Thinning Prevention Kit

BosleyMD BosDefense Hair Thinning Prevention Kit is in top-10 in the following nominations: Best brand with focus on “Provision of fuller and voluminous hair”
Best popular
Best shampoo in “Provision of fuller and voluminous hair”


$45 at Amazon

BrandBosleyMD
Amazon rating4.2
BeautyGooru rating4.1
Number of reviews754
Share of positive62%
BeautyGooru rating in “Provision of fuller and voluminous hair”4.9
Number of mentions60
Share of positive mentions93%

The BosleyMD BosDefense Hair Thinning Prevention Kit stands out for its ability to provide fuller, voluminous hair and improve overall hair health, according to user reviews. It is particularly noted for its effectiveness in hair strengthening and managing thinning hair, while it shows average performance in terms of natural ingredients, damage repair, and hair growth. However, it falls short in cleaning, softness, frizz control, and color preservation, with a notable number of users dissatisfied with its performance in these areas.

Pros

    • Fuller and Voluminous Hair (60 mentions, 93% positive): Users frequently praise the shampoo for significantly enhancing hair volume, placing it among the top performers in this category.
    • Improvement of Hair Health (155 mentions, 93% positive): A large number of reviews highlight the shampoo’s ability to improve the overall health of hair, earning it a spot in the top tier for this benefit.
    • Effectiveness in Hair Strengthening (28 mentions, 91% positive): The shampoo is recognized for its strength-enhancing properties, making it a favorite for those seeking stronger hair.
    • Effect on Shiny Hair (39 mentions, 87% positive): Many users report a noticeable increase in hair shine after using this shampoo, ranking it well in this aspect.
    • Effectiveness on Thinning Hair (272 mentions, 84% positive): The product is highly regarded for its ability to combat hair thinning, with a significant number of positive mentions.

Average

    • Natural Ingredients (12 mentions, 83% positive): The shampoo has a moderate number of mentions regarding its natural ingredients, with a majority positive response.
    • Effectiveness on Damaged Hair (40 mentions, 61% positive): Users give mixed feedback on the shampoo’s ability to repair damaged hair, placing it in the middle range for this attribute.
    • Effectiveness on Hair Growth (129 mentions, 65% positive): The shampoo receives a fair amount of positive feedback for promoting hair growth, though not outstandingly so.
    • Shampoo Chemical Content (16 mentions, 59% positive): Some users are satisfied with the chemical content of the shampoo, considering it average in this regard.
    • Hair Dryness Reduction (112 mentions, 23% positive): There is a notable concern about the shampoo’s ability to reduce hair dryness, with less than a quarter of mentions being positive.
    • Effect on Hair Manageability (19 mentions, 68% positive): The shampoo is considered average in terms of improving hair manageability.
    • Effectiveness on Hair Loss (254 mentions, 53% positive): While it has a significant number of mentions, the shampoo’s effectiveness on hair loss is seen as average.
    • Moisturizing Effect (4 mentions, 75% positive): There are few mentions of the shampoo’s moisturizing effect, but those that exist are largely positive.

Cons

    • Effectiveness in Cleaning Hair (29 mentions, 66% positive): A number of users find the shampoo less effective in cleaning hair, placing it among the lower-rated shampoos for this attribute.
    • Effect on Hair Softness or Silkiness (31 mentions, 73% positive): Despite some positive feedback, the shampoo is rated poorly for its ability to make hair feel soft or silky.
    • Effectiveness on Frizz Control (18 mentions, 28% positive): Users often report dissatisfaction with the shampoo’s frizz control capabilities, ranking it low in this category.
    • Effectiveness in Hair Color Preservation (12 mentions, 75% positive): The shampoo does not perform well in maintaining hair color, according to a number of users.
    • Effectiveness on Oily Hair (7 mentions, 50% positive): The shampoo receives mixed reviews on its effectiveness for oily hair types.
    • Effect on Hair Tangling (18 mentions, 36% positive): Users report that the shampoo does not effectively prevent hair tangling, placing it in the lower ranks for this issue.
    • Effectiveness on Dandruff (11 mentions, 32% positive): While not a primary concern, the shampoo’s ability to address dandruff is seen as average among users.
Brickell Men's Daily Strengthening Shampoo photo

Brickell Men’s Daily Strengthening Shampoo

Brickell Men’s Daily Strengthening Shampoo is in top-10 in the following nominations: Best shampoo in combination of “Provision of fuller and voluminous hair” and other attributes


$20 at Amazon

BrandBrickell Men’s Products
Amazon rating4.4
BeautyGooru rating4.5
Number of reviews1,712
Share of positive89%
BeautyGooru rating in “Provision of fuller and voluminous hair”4.5
Number of mentions84
Share of positive mentions99%

Brickell Men’s Daily Strengthening Shampoo stands out among popular shampoos on Amazon for its high ratings in improving hair health, scent, and use of natural ingredients. It is particularly noted for its effectiveness in cleaning, strengthening, and benefiting thinning hair, while also being appreciated for its performance on damaged hair and reducing dryness.

Pros

  • Improvement of hair health (439 mentions, 100% positive): Users consistently report significant enhancements in hair health.
  • Scent (775 mentions, 99% positive): The fragrance of the shampoo is overwhelmingly well-received.
  • Natural Ingredients (326 mentions, 96% positive): The use of natural ingredients is highly praised for contributing to the shampoo’s effectiveness.
  • Effectiveness in cleaning hair (421 mentions, 100% positive): It is universally regarded as highly effective in cleansing hair.
  • Effectiveness in hair strengthening (195 mentions, 99% positive): The shampoo is recognized for its ability to strengthen hair.
  • Effectiveness on Damaged hair (84 mentions, 89% positive): It is rated well for its performance on damaged hair.
  • Hair dryness reduction after shampooing (271 mentions, 77% positive): Many users experience a reduction in hair dryness after using this shampoo.
  • Shampoo chemical content (259 mentions, 83% positive): The chemical composition of the shampoo is well-regarded for its perceived safety and effectiveness.
  • Effectiveness in residue or buildup removal (77 mentions, 91% positive): It is considered effective in removing residue or buildup.
  • Effectiveness on thinning hair (285 mentions, 96% positive): The shampoo is particularly noted for its positive effects on thinning hair.

Average

  • Effect on hair manageability (41 mentions, 85% positive): The shampoo has a generally positive impact on hair manageability.
  • Effectiveness on Hair Growth (63 mentions, 95% positive): It shows promise in aiding hair growth.
  • Effectiveness on hair loss (267 mentions, 68% positive): There is a moderate level of satisfaction regarding its impact on hair loss.
  • Effectiveness on Frizz Control (28 mentions, 68% positive): It offers a fair performance in controlling frizz.
  • Degreasing properties (12 mentions, 92% positive): The shampoo is fairly effective in degreasing hair.

Cons

  • Effect on hair tangling (9 mentions, 67% positive): Some users find it does not significantly help with hair tangling.
  • Squeaky clean hair feeling after shampoo use (12 mentions, 67% positive): A few users do not experience the desired ‘squeaky clean’ feeling post-use.
  • Effectiveness on dandruff (86 mentions, 86% positive): While still positive, its effectiveness on dandruff is less impressive compared to other attributes.
  • Effectiveness on flaky scalp (8 mentions, 38% positive): It has a lower positive response rate for treating flaky scalp conditions.

How We Rank

We strongly believe that reviews of actual customers who used shampoo is the best source of information on actual performance of a shampoo and in particular of detailed performance aspects like effectiveness for different hair types, various health, visual and tactile effects and also side effects. To make our analysis and scoring we apply the following methodology:

  • We use AI to analyze reviews in shampoo category and identify major topics on which customers focus their attention when reviewing a shampoo such as performance for different types of hair, scent, effectiveness against scalp and hair problems such as dryness, flakiness or oiliness and such other effects like moisturizing, shine, effect on hair tangling etc.
  • After identification of major topics within shampoo category which we name product attributes we use proprietary AI algorithms to find all mentions on every traced attribute for every shampoo which we take into research.
  • For every shampoo and attribute we calculate many metrics like total number of mentions on attribute, its share in total reviews, share of positive and negative sentiments etc. We then compare these metrics for different shampoos and elaborate comparative score of every shampoo against its peers and make it separately for every attribute.

Why Trust BeautyGooru?

Deborah Jones, the mastermind behind BeautyGooru, employs an AI-driven method to analyze thousands of Amazon reviews, guaranteeing precise and trustworthy recommendations. With her vast experience spanning product development to brand consultancy, Deborah possesses a rare ability to discern shampoo efficacy and ingredient effectiveness. Beyond ratings, she taps into real consumer feedback, providing insights that resonate with the needs and desires of online shoppers.

4 Comments
  1. I’ve always had fine hair, and over the years it’s gotten even thinner. Do these shampoos actually add volume or do they just create an illusion of thicker hair?

    • Tara, thickening shampoos are designed to work in two primary ways: some provide immediate, albeit temporary, volume by coating the hair shaft to make it appear thicker, essentially creating an illusion of fuller hair. This effect can significantly enhance the appearance of volume and density, making your hair look fuller and more voluminous with each use. These shampoos often contain ingredients like proteins, polymers, and volumizing agents that adhere to the hair strand, increasing its diameter temporarily.

      On the other hand, some thickening shampoos also aim to address the health of the scalp and hair follicles, promoting healthier hair growth over time. Ingredients like biotin, niacin, and natural extracts can help to strengthen hair, reduce breakage, and in some cases, stimulate the scalp to support hair growth. This approach seeks to improve hair thickness and density from the root, contributing to an actual increase in hair volume over time.

      While the immediate effect of most thickening shampoos is to give the illusion of thicker hair, continued use of those formulated with scalp and hair health in mind may contribute to real improvements in hair thickness and overall health. It’s important to look for shampoos that suit your specific hair needs and to manage expectations, as results can vary based on individual hair types and conditions.

  2. Can I pair a thickening shampoo with other hair products, like conditioners and serums, without diminishing its effects?

    • Absolutely, Rachel. Pairing a thickening shampoo with complementary hair care products like conditioners and serums can enhance its effects rather than diminish them. Choose products specifically designed to work together to support hair volume and strength. Conditioners that are lightweight yet nourishing will help maintain volume without weighing hair down, and serums targeted for fine or thinning hair can provide additional thickness and health benefits. Just ensure each product aligns with your hair care goals for the best results.

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