Best Clarifying Shampoos – Rated by BEAUTYGOORU Experts

Effectiveness on clarifying statistics

Products Mentioned:533
Products with over 80% Positive Mention Rate:329
Total Mentions:18,178
Frequency in Reviews:8.2%
Frequency in Top Shampoos in attribute:24.2%
Importance Rank Among All Attributes:15
Average Positive Mention Rate in Top 20% Shampoos:91%

In the quest for luscious, healthy hair, many individuals find themselves grappling with the persistent issue of residue and buildup. This common hair care challenge can stem from a variety of sources, including the frequent use of styling products, hard water, and environmental pollutants. Over time, these elements can leave hair feeling weighed down, dull, and lifeless. Fortunately, clarifying shampoos have been specifically formulated to tackle these problems head-on.

Clarifying shampoos are designed to go beyond the capabilities of regular shampoos by providing a deeper cleanse. They work by effectively removing the accumulated residue, excess oils, and product buildup that can cause hair to appear greasy and limp. For customers seeking to rejuvenate their hair, focusing on shampoos that are proven to be effective in residue or buildup removal and in thoroughly cleaning hair is crucial. These features are essential for restoring hair’s natural vibrancy and bounce.

However, finding the right clarifying shampoo can be a daunting task. According to our BeautyGooru team’s statistics, out of the myriad of products on the market, only 533 have been specifically mentioned for their “Effectiveness in residue or buildup removal”, with a staggering 18,178 mentions highlighting this feature. This indicates a high level of interest and need for shampoos that perform well in this area.

Real customer reviews serve as a valuable resource for those on the hunt for the perfect clarifying shampoo. These firsthand accounts can provide insights into the actual performance of the products, helping potential buyers make informed decisions. Moreover, our BeautyGooru team has meticulously analyzed these 533 shampoos and the 18,178 mentions related to their effectiveness. Our comprehensive rating system is designed to guide consumers through the cluttered marketplace to the 10 best clarifying shampoos of 2024, ensuring that they can find a solution that truly addresses their hair care concerns.

Our Top Picks:

Paul Mitchell Shampoo Three photoBest brand with focus on “Effectiveness in residue or buildup removal”
Best popular
Best shampoo in “Effectiveness in residue or buildup removal”

Paul Mitchell Shampoo Three

Neutrogena T/Sal Therapeutic Shampoo photoBest brand with focus on “Effectiveness in residue or buildup removal”
Best budget
Best shampoo in “Effectiveness in residue or buildup removal”

Neutrogena T/Sal Therapeutic Shampoo

Oily Hair Clarifying Shampoo photoBest brand with focus on “Effectiveness in residue or buildup removal”
Best shampoo in “Effectiveness in residue or buildup removal”

Oily Hair Clarifying Shampoo

Degrease Shampoo for Oily Hair photoBest popular
Best budget

Degrease Shampoo for Oily Hair

KickBest popular
Best shampoo in combination of “Effectiveness in residue or buildup removal” and other attributes

Kick Purple Shampoo for Blonde Hair

Brickell Men's Daily Strengthening Shampoo photoBest popular
Best shampoo in combination of “Effectiveness in residue or buildup removal” and other attributes

Brickell Men’s Daily Strengthening Shampoo

Pacific Spirit Shampoo Bar with Argan Oil & Kiwi photoBest budget

Pacific Spirit Shampoo Bar with Argan Oil & Kiwi

TruffLuv Truffle Shampoo photoBest shampoo in “Effectiveness in residue or buildup removal”
Best shampoo in “Effectiveness in cleaning hair”

TruffLuv Truffle Shampoo

Kavella Balanced Shampoo and Body Wash photoBest shampoo in “Effectiveness in residue or buildup removal”
Best shampoo in “Effectiveness in cleaning hair”

Kavella Balanced Shampoo and Body Wash

Professor Fuzzworthy's Activated Charcoal & Beer Hair Shampoo Bar photoBest popular

Professor Fuzzworthy’s Activated Charcoal & Beer Hair Shampoo Bar

best clarifying shampoo-2

Paul Mitchell Shampoo Three photo

Paul Mitchell Shampoo Three

Paul Mitchell Shampoo Three is in top-10 in the following nominations: Best brand with focus on “Effectiveness in residue or buildup removal”
Best popular
Best shampoo in “Effectiveness in residue or buildup removal” $15.5 at Amazon

BrandPaul Mitchell
Amazon rating4.6
BeautyGooru rating4.4
Number of reviews786
Share of positive65%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.9
Number of mentions207
Share of positive mentions85%

Paul Mitchell Shampoo Three stands out as a high-performing product among popular shampoos on Amazon, with its strengths lying in cleaning efficiency, residue removal, and enhancing hair health. Priced at $15.5, it is positioned in the top-30% price range for shampoos, and with a 4.4 overall rating, it ranks in the top-5% for customer satisfaction.

Pros

    • Cleaning Hair (179 mentions, 89% positive): This shampoo is highly effective in cleaning hair, placing it in the top-5% of shampoos for this attribute.
    • Residue or Buildup Removal (207 mentions, 85% positive): It excels at removing residue or buildup, earning a spot in the top-5% for this benefit.
    • Natural Ingredients (11 mentions, 86% positive): The use of natural ingredients is well-regarded, positioning it in the top-20% of shampoos.
    • Shiny Hair (41 mentions, 88% positive): It contributes to shinier hair, ranking it in the top-30% for this quality.
    • Squeaky Clean Feeling (22 mentions, 86% positive): Users experience a squeaky clean feeling after use, placing it in the top-10% in this category.
    • Hair Health Improvement (67 mentions, 91% positive): The shampoo is noted for improving hair health, putting it in the top-30% for this attribute.
    • Hair Softness/Silkiness (74 mentions, 91% positive): It is recognized for enhancing hair softness or silkiness, ranking in the top-30%.
    • Hair Manageability (25 mentions, 82% positive): This product aids in hair manageability, placing it in the top-30% for this feature.

Average

    • Hair Strengthening (4 mentions, 100% positive): It has an average performance in hair strengthening, within the top-30% of shampoos.
    • Damaged Hair (24 mentions, 63% positive): Its effectiveness on damaged hair is average, ranking in the top-40%.
    • Hair Dryness Reduction (130 mentions, 38% positive): The shampoo has an average rating for reducing hair dryness, placing it in the top-60%.
    • Frizz Control (18 mentions, 67% positive): It provides an average frizz control, falling within the top-60%.
    • Moisturizing Effect (18 mentions, 78% positive): The moisturizing effect is average, ranking in the top-50%.
    • Chemical Content (31 mentions, 48% positive): The shampoo’s chemical content receives an average perception, placing it in the top-60%.

Cons

    • Hair Color Preservation (25 mentions, 62% positive): It is less effective in preserving hair color, ranking in the bottom-30% of shampoos.
    • Hair Tangling (15 mentions, 33% positive): Users report issues with hair tangling, placing this shampoo in the bottom-30% for this concern.
    • Dandruff (8 mentions, 63% positive): Its effectiveness on dandruff is considered a con, yet it still ranks in the top-30%.
    • Highlights (4 mentions, 88% positive): The effect on highlights is a con, but it still places in the top-50%.
    • Neutralizing Brassy Tones (18 mentions, 89% positive): While it’s a con, its ability to neutralize brassy tones ranks in the top-50%.
    • Thinning Hair (8 mentions, 63% positive): Its effectiveness on thinning hair is a downside, but it ranks in the top-40%.
Neutrogena T/Sal Therapeutic Shampoo photo

Neutrogena T/Sal Therapeutic Shampoo

Neutrogena T/Sal Therapeutic Shampoo is in top-10 in the following nominations: Best brand with focus on “Effectiveness in residue or buildup removal”
Best budget
Best shampoo in “Effectiveness in residue or buildup removal” $7.3 at Amazon

BrandNeutrogena
Amazon rating4.6
BeautyGooru rating4.1
Number of reviews410
Share of positive78%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.9
Number of mentions52
Share of positive mentions88%

Neutrogena T/Sal Therapeutic Shampoo stands out for its effectiveness in treating scalp conditions and improving scalp health, with high positive feedback in several key areas, making it a top choice for those with specific hair and scalp needs.

Pros

  • Effectiveness in residue or buildup removal (52 mentions, 88% positive): This shampoo is highly praised for its ability to clear residue and buildup, ranking it among the top 5% of shampoos.
  • Effectiveness on seborrheic dermatitis (24 mentions, 92% positive): Users with seborrheic dermatitis have found significant relief, placing it in the top 5% for this benefit.
  • Effectiveness in cleaning hair (46 mentions, 87% positive): It is recognized for its thorough cleaning capabilities, positioning it in the top 20% of shampoos.
  • Effectiveness on damaged hair (7 mentions, 100% positive): Although mentioned less frequently, it has a perfect positive rating for treating damaged hair, ranking in the top 10%.
  • Effectiveness on psoriasis (38 mentions, 79% positive): It is highly effective against psoriasis, with a high positive response that places it in the top 5%.
  • Impact on scalp health (189 mentions, 85% positive): The shampoo has a strong reputation for improving scalp health, making it a top 5% choice.
  • Improvement of hair health (26 mentions, 96% positive): Users report significant improvements in hair health, ranking it in the top 20%.
  • Effect on shiny hair (9 mentions, 89% positive): It has a good track record for enhancing hair shine, placing it in the top 50%.

Average

  • Effect on hair softness or silkiness (21 mentions, 90% positive): This shampoo has a favorable impact on hair softness, ranking it in the top 50%.
  • Effectiveness on dandruff (98 mentions, 75% positive): It shows a solid performance in combating dandruff, placing it in the top 20%.
  • Effectiveness on flaky scalp (11 mentions, 73% positive): It is relatively effective against a flaky scalp, ranking in the top 20%.
  • Hair dryness reduction after shampooing (61 mentions, 55% positive): The shampoo has a moderate success rate in reducing hair dryness, placing it in the top 60%.
  • Effectiveness on Frizz Control (5 mentions, 70% positive): It demonstrates average effectiveness in controlling frizz, ranking in the top 50%.
  • Effect on hair manageability (2 mentions, 100% positive): Although not widely mentioned, it has a perfect score for improving hair manageability, placing it in the top 50%.

Cons

  • Sulfate-free shampoo (2 mentions, 50% positive): It is not highly regarded for being sulfate-free, ranking in the bottom 20%.
  • Moisturizing effect (9 mentions, 56% positive): The shampoo lacks in providing moisture, with a low ranking in the bottom 20%.
  • Effectiveness on oily hair (7 mentions, 56% positive): It shows below-average results for oily hair management, placing it in the bottom 30%.
  • Effectiveness on hair loss (9 mentions, 39% positive): It has a lower positive response for treating hair loss, ranking in the top 60%.
  • Curly or Wavy hair users shampoo experiences (3 mentions, 17% positive): Users with curly or wavy hair report poor experiences, ranking it in the bottom 10%.
  • Effect on hair tangling (3 mentions, 33% positive): It is not particularly effective in preventing hair tangling, placing it in the bottom 20%.
Oily Hair Clarifying Shampoo photo

Oily Hair Clarifying Shampoo

Oily Hair Clarifying Shampoo is in top-10 in the following nominations: Best brand with focus on “Effectiveness in residue or buildup removal”
Best shampoo in “Effectiveness in residue or buildup removal” $22 at Amazon

BrandMaple Holistics
Amazon rating4.3
BeautyGooru rating4.3
Number of reviews1,910
Share of positive75%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.9
Number of mentions486
Share of positive mentions86%

The Maple Holistics Oily Hair Clarifying Shampoo stands out for its exceptional degreasing properties and effectiveness in removing residue, earning it a place among the top shampoos for oily hair. With a high overall rating and a significant number of positive reviews, it is a popular choice for those seeking a sulfate-free option that promotes shiny, healthy hair.

Pros

    • Effectiveness in residue or buildup removal (486 mentions, 86% positive): This shampoo is highly praised for its ability to clear away unwanted residue, ranking it in the top 5% of shampoos for this attribute.
    • Degreasing properties (586 mentions, 88% positive): It excels in reducing oiliness, placing it in the top 5% of shampoos for degreasing effectiveness.
    • Effect on shiny hair (136 mentions, 98% positive): Users frequently report a noticeable increase in hair shine, positioning this shampoo in the top 20% for this benefit.
    • Effectiveness on damaged hair (39 mentions, 86% positive): It is recognized for its positive impact on damaged hair, ranking in the top 20% of shampoos for this attribute.
    • Sulfate-free shampoo (38 mentions, 95% positive): The absence of sulfates is a significant advantage, placing it in the top 20% of sulfate-free shampoos.
    • Improvement of hair health (221 mentions, 89% positive): Many users have experienced overall hair health improvement, earning it a spot in the top 30% of shampoos.
    • Effectiveness on oily hair (832 mentions, 73% positive): This shampoo is particularly effective for oily hair, ranking in the top 10% for this attribute.
    • Hair dryness reduction after shampooing (364 mentions, 62% positive): It is known to help reduce hair dryness, placing it in the top 40% of shampoos for this benefit.
    • Moisturizing effect (33 mentions, 88% positive): Users appreciate its moisturizing properties, ranking it in the top 30% of shampoos for moisture provision.
    • Squeaky clean hair feeling after shampoo use (29 mentions, 90% positive): It leaves a desirable squeaky clean sensation, placing it in the top 20% of shampoos for this feeling.

Average

    • Effect on hair softness or silkiness (152 mentions, 96% positive): The shampoo has a favorable effect on hair softness, ranking in the top 40% of shampoos for this attribute.
    • Effectiveness in cleaning hair (433 mentions, 82% positive): It is considered effective in cleaning hair, placing it in the top 60% of shampoos.
    • Effect on hair manageability (34 mentions, 81% positive): This shampoo aids in making hair more manageable, ranking in the top 30% for this benefit.
    • Shampoo chemical content (129 mentions, 72% positive): The chemical composition is generally well-received, placing it in the top 30% of shampoos for this aspect.
    • Scent (400 mentions, 80% positive): The fragrance of the shampoo is liked by many, earning it a spot in the top 50% of shampoos for scent.

Cons

    • Effectiveness on hair loss (48 mentions, 69% positive): While some users find it effective for hair loss, it ranks in the top 40% of shampoos for this concern.
    • Effect on hair tangling (14 mentions, 43% positive): There are mixed reviews regarding its impact on hair tangling, placing it in the bottom 40% of shampoos for this issue.
    • Effectiveness on flaky scalp (20 mentions, 78% positive): It shows some effectiveness against flaky scalp, ranking in the top 40% of shampoos for this condition.
    • Effectiveness on thinning hair (75 mentions, 83% positive): The shampoo is somewhat effective for thinning hair, placing it in the top 40% of shampoos for this concern.
    • Effectiveness on psoriasis (5 mentions, 80% positive): Although not widely mentioned, it has a positive rating for psoriasis treatment, ranking in the top 40% of shampoos.
Degrease Shampoo for Oily Hair photo

Degrease Shampoo for Oily Hair

Degrease Shampoo for Oily Hair is in top-10 in the following nominations: Best popular
Best budget $12 at Amazon

BrandMaple Holistics
Amazon rating4.3
BeautyGooru rating4.5
Number of reviews4,952
Share of positive79%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.6
Number of mentions1,687
Share of positive mentions80%

Degrease Shampoo for Oily Hair by Maple Holistics stands out as a highly effective solution for oily hair, with its degreasing properties and natural ingredients earning it a place among the top shampoos on Amazon. Priced at $12.00, it is considered among the top-20% of shampoos in terms of price and boasts a substantial number of reviews and a high overall rating, placing it in the top-5% of shampoos.

Pros

    • Degreasing properties (1598 mentions, 93% positive): This shampoo is highly praised for its ability to combat oiliness, ranking it in the top-5% for this attribute.
    • Effectiveness in cleaning hair (1228 mentions, 93% positive): Users frequently acknowledge its cleaning efficacy, placing it in the top-10% of shampoos.
    • Natural Ingredients (620 mentions, 85% positive): Appreciated for its use of natural ingredients, it ranks in the top-10% in this category.
    • Effectiveness on oily hair (2317 mentions, 84% positive): It is particularly effective for oily hair, as evidenced by its top-5% ranking.
    • Improvement of hair health (670 mentions, 99% positive): The shampoo is highly regarded for enhancing hair health, placing it in the top-10%.
    • Scent (1313 mentions, 90% positive): Its pleasant fragrance is well-received, ranking it in the top-10% for scent.
    • Hair dryness reduction after shampooing (1129 mentions, 75% positive): It is recognized for reducing hair dryness post-use, placing it in the top-20%.
    • Effectiveness in residue or buildup removal (1687 mentions, 80% positive): It is considered effective in removing residue or buildup, ranking in the top-20%.
    • Effect on hair manageability (107 mentions, 91% positive): This shampoo aids in making hair more manageable, placing it in the top-20%.
    • Effect on shiny hair (409 mentions, 86% positive): It contributes to hair’s shine, ranking it in the top-30%.

Average

    • Effect on hair softness or silkiness (420 mentions, 91% positive): It has a moderate impact on hair softness, placing it in the top-50%.
    • Sulfate-free shampoo (132 mentions, 80% positive): The shampoo’s sulfate-free formula is positively viewed, ranking it in the top-30%.
    • Shampoo chemical content (443 mentions, 61% positive): The chemical content receives mixed feedback, placing it in the top-30%.
    • Effectiveness in hair strengthening (67 mentions, 100% positive): It is averagely effective in strengthening hair, ranking in the top-30%.
    • Effectiveness on Damaged hair (191 mentions, 71% positive): It shows average effectiveness on damaged hair, placing it in the top-40%.

Cons

    • Effectiveness on hair loss (172 mentions, 66% positive): The shampoo’s impact on hair loss is less impressive, ranking it in the top-40%.
    • Effect on hair tangling (67 mentions, 45% positive): Some users report issues with hair tangling, placing it in the bottom-40%.
    • Effectiveness on flaky scalp (58 mentions, 58% positive): It has a moderate effect on flaky scalp conditions, ranking in the top-40%.
    • Effectiveness on thinning hair (160 mentions, 74% positive): The shampoo is somewhat effective on thinning hair, placing it in the top-40%.
    • Effectiveness on psoriasis (22 mentions, 82% positive): It shows some effectiveness for psoriasis, ranking in the top-40%.
Kick Purple Shampoo for Blonde Hair photo

Kick Purple Shampoo for Blonde Hair

Kick Purple Shampoo for Blonde Hair is in top-10 in the following nominations: Best popular
Best shampoo in combination of “Effectiveness in residue or buildup removal” and other attributes $19 at Amazon

BrandKick
Amazon rating4.4
BeautyGooru rating4.5
Number of reviews1,640
Share of positive79%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.6
Number of mentions22
Share of positive mentions100%

Kick Purple Shampoo for Blonde Hair stands out as a highly effective product for blonde hair care, with its toning benefits and positive impact on highlights and bleached hair maintenance earning it a place in the top 5% of shampoos. Its ability to enhance shine, remove residue, and improve hair health also ranks it favorably among competitors. While it boasts several strengths, it has some average performance in areas like natural ingredients and hair manageability, and a few drawbacks concerning hair tangling and the feeling of cleanliness post-use.

Pros

    • Toning Benefits (111 mentions, 93% positive): This shampoo is highly praised for its ability to provide toning benefits, placing it in the top 5% of shampoos for this attribute.
    • Effect on Highlights (170 mentions, 89% positive): Users frequently acknowledge its positive effect on highlights, ranking it in the top 5% for this quality.
    • Bleached Hair Maintenance (37 mentions, 86% positive): It is recognized for its proficiency in maintaining bleached hair, situating it in the top 5% in this category.
    • Effect on Shiny Hair (127 mentions, 100% positive): The shampoo’s ability to enhance hair shine is unanimously appreciated, placing it in the top 20% of shampoos.
    • Purple Shampoo Properties (290 mentions, 89% positive): Its purple shampoo properties are highly regarded, earning it a spot in the top 5% for this feature.
    • Residue or Buildup Removal (22 mentions, 100% positive): It excels at removing residue or buildup, ranking in the top 20% for this benefit.
    • Cleaning Hair (60 mentions, 97% positive): The shampoo is effective in cleaning hair, placing it in the top 30% of shampoos.
    • Improvement of Hair Health (150 mentions, 96% positive): It is recognized for significantly improving hair health, positioning it in the top 20%.
    • Neutralizing Brassy Tones (912 mentions, 81% positive): Its ability to neutralize brassy tones is well-regarded, placing it in the top 20% of shampoos.
    • Effect on Blonde Hair Shades (525 mentions, 75% positive): The shampoo is effective for various blonde hair shades, ranking it in the top 20%.

Average

    • Natural Ingredients (58 mentions, 83% positive): The use of natural ingredients is considered average, placing it in the top 40% of shampoos.
    • Hair Manageability (43 mentions, 78% positive): It has an average effect on hair manageability, ranking in the top 30%.
    • Ash Color Maintenance (97 mentions, 85% positive): The shampoo maintains ash hair color effectively, placing it in the top 30%.
    • Effectiveness on Damaged Hair (20 mentions, 78% positive): Its effectiveness on damaged hair is average, ranking in the top 30%.
    • Frizz Control (15 mentions, 77% positive): The shampoo’s frizz control capabilities are average, placing it in the top 40%.

Cons

    • Hair Tangling (8 mentions, 63% positive): Some users experience issues with hair tangling, which is average and places it in the top 50% of shampoos.
    • Squeaky Clean Feeling (4 mentions, 50% positive): The sensation of squeaky clean hair after use is not consistently reported, ranking it in the bottom 20% for this attribute.
Brickell Men's Daily Strengthening Shampoo photo

Brickell Men’s Daily Strengthening Shampoo

Brickell Men’s Daily Strengthening Shampoo is in top-10 in the following nominations: Best popular
Best shampoo in combination of “Effectiveness in residue or buildup removal” and other attributes


$20 at Amazon

BrandBrickell Men’s Products
Amazon rating4.4
BeautyGooru rating4.5
Number of reviews1,712
Share of positive89%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.5
Number of mentions77
Share of positive mentions91%

Brickell Men’s Daily Strengthening Shampoo stands out among popular shampoos on Amazon for its high ratings in improving hair health, scent, and use of natural ingredients. It is particularly noted for its effectiveness in cleaning, strengthening, and benefiting thinning hair, while also being appreciated for its performance on damaged hair and reducing dryness.

Pros

  • Improvement of hair health (439 mentions, 100% positive): Users consistently report significant enhancements in hair health.
  • Scent (775 mentions, 99% positive): The fragrance of the shampoo is overwhelmingly well-received.
  • Natural Ingredients (326 mentions, 96% positive): The use of natural ingredients is highly praised for contributing to the shampoo’s effectiveness.
  • Effectiveness in cleaning hair (421 mentions, 100% positive): It is universally regarded as highly effective in cleansing hair.
  • Effectiveness in hair strengthening (195 mentions, 99% positive): The shampoo is recognized for its ability to strengthen hair.
  • Effectiveness on Damaged hair (84 mentions, 89% positive): It is rated well for its performance on damaged hair.
  • Hair dryness reduction after shampooing (271 mentions, 77% positive): Many users experience a reduction in hair dryness after using this shampoo.
  • Shampoo chemical content (259 mentions, 83% positive): The chemical composition of the shampoo is well-regarded for its perceived safety and effectiveness.
  • Effectiveness in residue or buildup removal (77 mentions, 91% positive): It is considered effective in removing residue or buildup.
  • Effectiveness on thinning hair (285 mentions, 96% positive): The shampoo is particularly noted for its positive effects on thinning hair.

Average

  • Effect on hair manageability (41 mentions, 85% positive): The shampoo has a generally positive impact on hair manageability.
  • Effectiveness on Hair Growth (63 mentions, 95% positive): It shows promise in aiding hair growth.
  • Effectiveness on hair loss (267 mentions, 68% positive): There is a moderate level of satisfaction regarding its impact on hair loss.
  • Effectiveness on Frizz Control (28 mentions, 68% positive): It offers a fair performance in controlling frizz.
  • Degreasing properties (12 mentions, 92% positive): The shampoo is fairly effective in degreasing hair.

Cons

  • Effect on hair tangling (9 mentions, 67% positive): Some users find it does not significantly help with hair tangling.
  • Squeaky clean hair feeling after shampoo use (12 mentions, 67% positive): A few users do not experience the desired ‘squeaky clean’ feeling post-use.
  • Effectiveness on dandruff (86 mentions, 86% positive): While still positive, its effectiveness on dandruff is less impressive compared to other attributes.
  • Effectiveness on flaky scalp (8 mentions, 38% positive): It has a lower positive response rate for treating flaky scalp conditions.
Pacific Spirit Shampoo Bar with Argan Oil & Kiwi photo

Pacific Spirit Shampoo Bar with Argan Oil & Kiwi

Pacific Spirit Shampoo Bar with Argan Oil & Kiwi is in top-10 in the following nominations: Best budget


$11 at Amazon

BrandPacific Spirit
Amazon rating4.3
BeautyGooru rating4.1
Number of reviews502
Share of positive79%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.8
Number of mentions59
Share of positive mentions88%

Pacific Spirit Shampoo Bar with Argan Oil & Kiwi stands out among the top shampoos on Amazon, particularly excelling in its cleaning effectiveness, scent, and residue removal, while also being praised for its hair health benefits and sulfate-free formula.

Pros

  • Effectiveness in cleaning hair (133 mentions, 89% positive): This shampoo ranks in the top 5% for its ability to clean hair thoroughly, leaving users satisfied with its performance.
  • Scent (233 mentions, 93% positive): With a high number of positive mentions, the fragrance of this shampoo places it in the top 5% for scent satisfaction.
  • Effectiveness in residue or buildup removal (59 mentions, 88% positive): Users report that it effectively removes buildup, ranking it in the top 5% for this attribute.
  • Improvement of hair health (74 mentions, 94% positive): It is recognized for enhancing hair health, placing it in the top 20% of shampoos.
  • Effect on hair softness or silkiness (112 mentions, 91% positive): This shampoo is in the top 20% for making hair feel soft and silky.
  • Effect on shiny hair (48 mentions, 86% positive): Users notice an improvement in hair shine, ranking it in the top 30% for this benefit.
  • Sulfate-free shampoo (10 mentions, 100% positive): It is highly appreciated for being sulfate-free, placing it in the top 20% in this category.
  • Hair dryness reduction after shampooing (134 mentions, 63% positive): It is considered effective in reducing hair dryness post-wash, ranking in the top 30%.
  • Squeaky clean hair feeling after shampoo use (9 mentions, 100% positive): Users enjoy a squeaky clean feeling after use, putting it in the top 20% for this experience.

Average

  • Moisturizing effect (44 mentions, 76% positive): The shampoo has a decent moisturizing effect, placing it in the top 40% of shampoos.
  • Natural Ingredients (37 mentions, 77% positive): It is considered to have a good amount of natural ingredients, ranking in the top 40%.
  • Shampoo chemical content (39 mentions, 65% positive): The chemical content is viewed positively, placing it in the top 30%.
  • Effectiveness on Damaged hair (15 mentions, 77% positive): It shows satisfactory results on damaged hair, ranking in the top 30%.
  • Effectiveness in hair strengthening (8 mentions, 100% positive): Although mentioned less frequently, it is highly regarded for hair strengthening, placing it in the top 30%.
  • Effectiveness on Frizz Control (29 mentions, 69% positive): It has an average performance on frizz control, placing it in the top 50% of shampoos.

Cons

  • Impact on scalp health (49 mentions, 73% positive): While still more positive than negative, it ranks in the top 50% for scalp health impact, indicating room for improvement.
  • Effectiveness in hair color preservation (5 mentions, 65% positive): This shampoo is less effective in preserving hair color, placing it in the bottom 30%.
  • Effect on hair tangling (14 mentions, 55% positive): Some users find it lacking in preventing hair tangling, ranking it in the bottom 40%.
  • Degreasing properties (2 mentions, 50% positive): With limited mentions and mixed feedback, it ranks in the bottom 20% for degreasing.
  • Effectiveness on dandruff (13 mentions, 46% positive): It has a below-average performance on dandruff control, placing it in the top 30%.
TruffLuv Truffle Shampoo photo

TruffLuv Truffle Shampoo

TruffLuv Truffle Shampoo is in top-10 in the following nominations: Best shampoo in “Effectiveness in residue or buildup removal”
Best shampoo in “Effectiveness in cleaning hair”


$56.5 at Amazon

BrandTruffLuv
Amazon rating4.3
BeautyGooru rating3.4
Number of reviews26
Share of positive94%
BeautyGooru rating in “Effectiveness in residue or buildup removal”5
Number of mentions6
Share of positive mentions94%

TruffLuv Truffle Shampoo stands out for its exceptional performance in several key areas, particularly in enhancing hair softness, manageability, and cleanliness. Despite its high price point, the shampoo has received positive feedback for its various benefits, although its overall rating suggests there is room for improvement.

Pros

  • Effect on hair softness or silkiness (10 mentions, 100% positive): Users consistently report that this shampoo leaves hair feeling exceptionally soft and silky, ranking it in the top 5% of shampoos for this attribute.
  • Effect on hair manageability (4 mentions, 100% positive): The shampoo is highly praised for making hair more manageable, placing it among the top 5% in this category.
  • Effectiveness in cleaning hair (11 mentions, 100% positive): It is recognized for its superior cleaning ability, with all users noting its effectiveness, earning it a spot in the top 5% for this benefit.
  • Effectiveness in residue or buildup removal (6 mentions, 94% positive): Nearly all users find it effective in removing residue or buildup, ranking it in the top 5% for this pro.
  • Hair dryness reduction after shampooing (6 mentions, 92% positive): This shampoo is noted for its ability to reduce hair dryness post-wash, placing it in the top 5% for this advantage.
  • Effectiveness on oily hair (2 mentions, 100% positive): Although mentioned less frequently, it is 100% positively reviewed for its effectiveness on oily hair, categorizing it in the top 5%.
  • Scent (21 mentions, 88% positive): The fragrance of the shampoo is well-received, with a high percentage of positive mentions, positioning it in the top 5% for scent.
  • Shampoo chemical content (2 mentions, 100% positive): Users are satisfied with the chemical composition of the shampoo, placing it in the top 5% for this aspect.
  • Effectiveness on Frizz Control (3 mentions, 100% positive): It is highly effective in controlling frizz, as per user feedback, ranking it in the top 5% for frizz control.
  • Effect on shiny hair (3 mentions, 100% positive): The shampoo is also commended for enhancing hair shine, making it a top 5% product for this benefit.

Average

  • Overall rating (3.4): The overall rating of 3.4 places it among the top 80% of shampoos, indicating that while it has many strengths, there is potential for improvement.

Cons

  • Price ($56.5): The shampoo is priced at $56.5, which positions it among the more expensive options, potentially making it less accessible to a wider audience.
  • Number of reviews (26): With 26 reviews, it ranks in the top 80% for the number of reviews, suggesting that it may not be as widely used or well-known as other shampoos.
Kavella Balanced Shampoo and Body Wash photo

Kavella Balanced Shampoo and Body Wash

Kavella Balanced Shampoo and Body Wash is in top-10 in the following nominations: Best shampoo in “Effectiveness in residue or buildup removal”
Best shampoo in “Effectiveness in cleaning hair”


$68 at Amazon

BrandKavella
Amazon rating4.3
BeautyGooru rating3.4
Number of reviews26
Share of positive93%
BeautyGooru rating in “Effectiveness in residue or buildup removal”5
Number of mentions7
Share of positive mentions100%

Kavella Balanced Shampoo and Body Wash stands out among the top shampoos on Amazon for its effectiveness in removing residue and cleaning hair, as well as its pleasant scent and use of natural ingredients. However, it shows room for improvement in enhancing hair shine and health.

Pros

    • Effectiveness in residue or buildup removal (7 mentions, 100% positive): Users highly regard this shampoo for its ability to thoroughly remove buildup, ranking it in the top 5% of shampoos for this attribute.
    • Effectiveness in cleaning hair (15 mentions, 93% positive): It is also praised for its cleaning efficacy, placing it in the top 5% for this quality.
    • Shampoo chemical content (7 mentions, 86% positive): The chemical composition of this shampoo is well-received, with a high positive response that puts it in the top 5%.
    • Scent (23 mentions, 93% positive): The fragrance of the shampoo is particularly appreciated, earning it a spot in the top 5% for scent.
    • Effect on hair softness or silkiness (6 mentions, 100% positive): Users report that it significantly improves hair softness or silkiness, ranking it in the top 5%.
    • Hair dryness reduction after shampooing (6 mentions, 83% positive): This shampoo is recognized for its ability to reduce hair dryness post-use, placing it in the top 10%.
    • Natural Ingredients (5 mentions, 80% positive): The use of natural ingredients is a noted benefit, positioning it in the top 30% of shampoos.

Average

    • Moisturizing effect (3 mentions, 67% positive): The moisturizing properties of this shampoo receive a moderate response, ranking it in the top 40%.

Cons

    • Effect on shiny hair (3 mentions, 67% positive): There is some dissatisfaction with its ability to enhance hair shine, placing it in the bottom 10% for this attribute.
    • Improvement of hair health (3 mentions, 67% positive): Improvement in overall hair health is another area where it does not excel, falling into the bottom 20%.
Professor Fuzzworthy's Activated Charcoal & Beer Hair Shampoo Bar photo

Professor Fuzzworthy’s Activated Charcoal & Beer Hair Shampoo Bar

Professor Fuzzworthy’s Activated Charcoal & Beer Hair Shampoo Bar is in top-10 in the following nominations: Best popular


$12 at Amazon

BrandPROFESSOR EDWARD J FUZZWORTHY’S
Amazon rating4.6
BeautyGooru rating4.6
Number of reviews1,821
Share of positive85%
BeautyGooru rating in “Effectiveness in residue or buildup removal”4.5
Number of mentions56
Share of positive mentions89%

Professor Fuzzworthy’s Activated Charcoal & Beer Hair Shampoo Bar is a highly regarded shampoo among users on Amazon, with its effectiveness in cleaning, scent, and impact on hair softness or silkiness being particularly praised. It stands out for its use of natural ingredients and the positive effects on hair manageability and health. However, it shows mixed results for certain hair types and scalp conditions.

Pros

  • Effectiveness in cleaning hair (397 mentions, 92% positive): Users find this shampoo to be highly effective in cleaning their hair, placing it in the top echelon of shampoos.
  • Scent (712 mentions, 93% positive): The fragrance of the shampoo is well-received, ranking it among the best for scent.
  • Effect on hair softness or silkiness (476 mentions, 91% positive): Many users report a noticeable improvement in the softness and silkiness of their hair.
  • Natural Ingredients (96 mentions, 90% positive): The use of natural ingredients is appreciated by users, making it a top choice for those seeking natural hair care options.
  • Effect on hair manageability (62 mentions, 98% positive): This shampoo significantly enhances hair manageability according to user feedback.
  • Effectiveness in residue or buildup removal (56 mentions, 89% positive): It is considered effective in removing residue or buildup from the hair.
  • Improvement of hair health (166 mentions, 100% positive): Users unanimously agree that the shampoo improves the overall health of their hair.
  • Effect on shiny hair (35 mentions, 94% positive): A high percentage of users notice an increase in hair shine after using this shampoo.
  • Shampoo chemical content (68 mentions, 77% positive): The chemical content of the shampoo is generally well-regarded, with most users finding it satisfactory.
  • Moisturizing effect (50 mentions, 90% positive): The shampoo is also praised for its moisturizing properties.

Average

  • Hair dryness reduction after shampooing (269 mentions, 57% positive): The shampoo shows moderate effectiveness in reducing hair dryness.
  • Effectiveness on Frizz Control (14 mentions, 71% positive): It has an average performance in controlling frizz according to some users.
  • Effect on hair tangling (24 mentions, 83% positive): The shampoo seems to help in reducing hair tangling for a majority of users.
  • Impact on scalp health (50 mentions, 76% positive): The impact on scalp health is generally positive, though not as highly rated as other attributes.
  • Provision of fuller and voluminous hair (6 mentions, 100% positive): While not mentioned frequently, when it is, users are completely satisfied with the volumizing effect.

Cons

  • Curly or Wavy hair users shampoo experiences (13 mentions, 46% positive): Users with curly or wavy hair types report less satisfaction, indicating the shampoo may not be as effective for these hair textures.
  • Effectiveness on dandruff (86 mentions, 68% positive): While still positive, the effectiveness on dandruff is not as high as other aspects of the shampoo.
  • Effectiveness on flaky scalp (16 mentions, 44% positive): The shampoo has mixed reviews when it comes to treating a flaky scalp.
  • Effectiveness on thinning hair (21 mentions, 95% positive): Despite fewer mentions, most users find it effective for thinning hair.
  • Effectiveness on Hair Growth (18 mentions, 97% positive): Users generally report positive effects on hair growth, although this is based on a smaller number of mentions.

How We Rank

We strongly believe that reviews of actual customers who used shampoo is the best source of information on actual performance of a shampoo and in particular of detailed performance aspects like effectiveness for different hair types, various health, visual and tactile effects and also side effects. To make our analysis and scoring we apply the following methodology:

  • We use AI to analyze reviews in shampoo category and identify major topics on which customers focus their attention when reviewing a shampoo such as performance for different types of hair, scent, effectiveness against scalp and hair problems such as dryness, flakiness or oiliness and such other effects like moisturizing, shine, effect on hair tangling etc.
  • After identification of major topics within shampoo category which we name product attributes we use proprietary AI algorithms to find all mentions on every traced attribute for every shampoo which we take into research.
  • For every shampoo and attribute we calculate many metrics like total number of mentions on attribute, its share in total reviews, share of positive and negative sentiments etc. We then compare these metrics for different shampoos and elaborate comparative score of every shampoo against its peers and make it separately for every attribute.

Why Trust BeautyGooru?

Deborah Jones, the mastermind behind BeautyGooru, employs an AI-driven method to analyze thousands of Amazon reviews, guaranteeing precise and trustworthy recommendations. With her vast experience spanning product development to brand consultancy, Deborah possesses a rare ability to discern shampoo efficacy and ingredient effectiveness. Beyond ratings, she taps into real consumer feedback, providing insights that resonate with the needs and desires of online shoppers.

6 Comments
  1. Do you think clarifying shampoos are essential for everyone or just for those with specific hair concerns?

    • Clarifying shampoos can be beneficial for many, but they are especially essential for those with specific hair concerns such as product buildup, oily scalp, or exposure to hard water. They help to deeply cleanse the hair, removing residues that regular shampoos might leave behind. However, for individuals with very dry or sensitive scalps, frequent use of clarifying shampoos might be too harsh. It’s about finding the right balance based on your hair’s needs and concerns.

  2. I swim regularly and the chlorine really affects my hair. Are these clarifying shampoos effective in removing chlorine?

    • Yes, clarifying shampoos are effective in removing chlorine from hair. They’re formulated to deeply cleanse and remove impurities, including chlorine, which swimmers often get exposed to. These shampoos can help mitigate the drying and damaging effects of chlorine, restoring hair’s natural balance and health.

  3. Finding a good clarifying shampoo that doesn’t strip my hair has been a challenge. Thanks for this list! How often should one ideally use a clarifying shampoo?

    • The ideal frequency for using a clarifying shampoo varies depending on your hair type and how much buildup you experience. Generally, it’s suggested to use it once every 2-4 weeks. If your hair is particularly dry or sensitive, you might want to use it less frequently to avoid stripping natural oils. Adjust according to how your hair responds to find the right balance.

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