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MATRIX

7
Products analyzed
5062
Reviews analyzed
4.5
4.5/5
Amazon
3.9
3.9/5
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Leading attributes3
Specialized winners7
Average review count723 reviews (in top-100% of brands)
Average positive mention rate71% positive mentions (in top-100% of brands)
Winning attributes (PROS)Effectiveness in hair strengthening, Effectiveness in hair color preservation, Effect on hair softness or silkiness, Effect on shiny hair, Effect on blonde hair shades, Ash color maintenance, Effect on highlights, Effectiveness on oily hair, Degreasing properties, Effect on hair manageability, Purple Shampoo properties, Ability to neutralize brassy tones, Effectiveness on thinning hair, Effect on hair tangling, Effectiveness on Damaged hair, Effectiveness in cleaning hair
Lagging attributes (CONS)Shampoo chemical content, Effectiveness on flaky scalp, Biotin in shampoo, Effectiveness on fungal infections, Effectiveness on psoriasis, Effectiveness on seborrheic dermatitis

Brand Champion, Absolute Specialized winner

Matrix So Silver Purple Shampoo

Amazon rating4.5
BeautyGooru rating4.3
Number of reviews2172
Positive mention rate72%
$20.0 at Amazon
Matrix So Silver Purple Shampoo photo

In conclusion, given its performance on Amazon, Matrix So Silver Purple Shampoo is certainly one of the favorites. Its price slotting in the top 50% of all shampoos makes it very competitive in terms of value for the money. Additionally, So Silver has tens of thousands of reviews, similarly positioning it at the very top 5% of all shampoos based on user reviews, which speaks of how successful the product is.


Finally, with an average score of 4.3 out of 5 stars, this shampoo is genuinely among the top 10% of all shampoos. The fact that it can preserve and even enhance the beauty of blonde, platinum, and silver hair – keep it free from yellow or orange tones while making it vibrant – makes So Silver truly perfect, and user feedback is validating this. Therefore, all those components – pricing, number of reviews, and actual implementation – create an ideal product.


Shampoo PropertyNumber of MentionsPositive Review Percentage
Pros
- Ash color maintenance28287Matrix So Silver Purple Shampoo is highly praised for its ability to maintain ash color, placing it in the top 10% of shampoos.
- Effect on shiny hair11596Customers have reported that this shampoo leaves their hair shiny, ranking it in the top 20% of shampoos.
- Effect on blonde hair shades28587This shampoo is known for its positive impact on blonde hair shades, placing it in the top 10% of shampoos.
- Ability to neutralize brassy tones80383Customers appreciate the shampoos ability to neutralize brassy tones, ranking it in the top 20% of shampoos.
- Effect on highlights6599Matrix So Silver Purple Shampoo is highly regarded for its effect on highlights, placing it in the top 20% of shampoos.
Average performance
- Purple Shampoo properties34574Customers have mixed opinions about the shampoos purple properties, ranking it in the top 20% of shampoos.
- Natural Ingredients5079Some customers appreciate the presence of natural ingredients in the shampoo, placing it in the top 40% of shampoos.
- Bleached hair maintenance3385The shampoo has received positive feedback for its maintenance of bleached hair, ranking it in the top 30% of shampoos.
- Effect on hair softness or silkiness13888Customers have reported positive results in terms of hair softness and silkiness, placing it in the top 50% of shampoos.
- Effectiveness in hair color preservation18577The shampoo is considered effective in preserving hair color, ranking it in the top 20% of shampoos.
- Effectiveness in residue or buildup removal2564Some customers have found the shampoo effective in removing residue or buildup, placing it in the top 50% of shampoos.
- Tinting effect on hair shades3860The shampoo has a moderate tinting effect on hair shades, ranking it in the top 30% of shampoos.
- Hair dryness reduction after shampooing33351While many customers have reported a reduction in hair dryness, the positive sentiment is relatively lower, placing it in the top 60% of shampoos.
Cons
- Improvement of hair health12871Some customers have expressed dissatisfaction with the shampoos ability to improve hair health, ranking it in the bottom 20% of shampoos.
- Effectiveness on Frizz Control2352The shampoo has received mixed reviews regarding its effectiveness in controlling frizz, placing it in the bottom 30% of shampoos.
- Impact on scalp health3132A few customers have reported negative effects on scalp health, ranking it in the bottom 40% of shampoos.
- Effect on hair tangling1346Some customers have experienced hair tangling after using the shampoo, placing it in the bottom 40% of shampoos.

Specialized winners

Effectiveness in hair strengtheningMatrix Unbreak My Blonde Shampoo
(in top-5% of shampoos, 15 mentions on topic, 93% positive)
Effectiveness in hair color preservationMatrix Total Results Color Obsessed Shampoo
(in top-5% of shampoos, 30 mentions on topic, 87% positive)
Effect on hair softness or silkinessMatrix Mega Sleek Shampoo
(in top-10% of shampoos, 112 mentions on topic, 94% positive)
Effect on shiny hairMatrix Mega Sleek Shampoo
(in top-10% of shampoos, 54 mentions on topic, 92% positive)
Effect on blonde hair shadesMatrix So Silver Purple Shampoo
(in top-10% of shampoos, 285 mentions on topic, 87% positive)
Ash color maintenanceMatrix So Silver Purple Shampoo
(in top-10% of shampoos, 282 mentions on topic, 87% positive)
Effect on highlightsMatrix Unbreak My Blonde Shampoo
(in top-10% of shampoos, 7 mentions on topic, 100% positive)
Effectiveness on oily hairMatrix High Amplify Volumizing Shampoo
(in top-20% of shampoos, 10 mentions on topic, 70% positive)
Degreasing propertiesMatrix High Amplify Volumizing Shampoo
(in top-20% of shampoos, 5 mentions on topic, 60% positive)
Effect on hair manageabilityMatrix Total Results Dark Envy Shampoo
(in top-20% of shampoos, 4 mentions on topic, 100% positive)
Purple Shampoo propertiesMatrix So Silver Purple Shampoo
(in top-20% of shampoos, 345 mentions on topic, 74% positive)
Ability to neutralize brassy tonesMatrix So Silver Purple Shampoo
(in top-20% of shampoos, 803 mentions on topic, 83% positive)
Effectiveness on thinning hairMatrix High Amplify Volumizing Shampoo
(in top-20% of shampoos, 18 mentions on topic, 86% positive)
Effect on hair tanglingMatrix Mega Sleek Shampoo
(in top-20% of shampoos, 6 mentions on topic, 83% positive)
Effectiveness on Damaged hairMatrix Unbreak My Blonde Shampoo
(in top-20% of shampoos, 23 mentions on topic, 76% positive)
Effectiveness in cleaning hairMatrix High Amplify Volumizing Shampoo
(in top-20% of shampoos, 30 mentions on topic, 97% positive)
Effectiveness on dandruffMatrix So Silver Purple Shampoo, Matrix Brass Off Blue Shampoo
(in top-30% of shampoos, 8 mentions on topic, 10% positive on average)
ScentMatrix Brass Off Blue Shampoo, Matrix High Amplify Volumizing Shampoo
(in top-30% of shampoos, 109 mentions on topic, 87% positive on average)
Bleached hair maintenanceMatrix So Silver Purple Shampoo
(in top-30% of shampoos, 33 mentions on topic, 85% positive)
Sulfate-free shampooMatrix Unbreak My Blonde Shampoo
(in top-30% of shampoos, 9 mentions on topic, 78% positive)
Improvement of hair healthMatrix High Amplify Volumizing Shampoo
(in top-30% of shampoos, 27 mentions on topic, 85% positive)
Effectiveness on hair lossMatrix High Amplify Volumizing Shampoo
(in top-30% of shampoos, 4 mentions on topic, 75% positive)
Tinting effect on hair shadesMatrix So Silver Purple Shampoo
(in top-30% of shampoos, 38 mentions on topic, 60% positive)
Hair dryness reduction after shampooingMatrix Mega Sleek Shampoo
(in top-30% of shampoos, 73 mentions on topic, 64% positive)
Impact on scalp healthMatrix Unbreak My Blonde Shampoo
(in top-40% of shampoos, 2 mentions on topic, 100% positive)
Effectiveness in providing toning benefitsMatrix Brass Off Blue Shampoo
(in top-40% of shampoos, 117 mentions on topic, 83% positive)
Curly or Wavy hair users shampoo experiencesMatrix Mega Sleek Shampoo
(in top-40% of shampoos, 40 mentions on topic, 83% positive)
Natural IngredientsMatrix So Silver Purple Shampoo, Matrix Total Results Dark Envy Shampoo
(in top-40% of shampoos, 33 mentions on topic, 80% positive on average)
Provision of fuller and voluminous hairMatrix High Amplify Volumizing Shampoo
(in top-40% of shampoos, 4 mentions on topic, 100% positive)
Effectiveness in residue or buildup removalMatrix Total Results Dark Envy Shampoo
(in top-40% of shampoos, 6 mentions on topic, 83% positive)
Effectiveness on Frizz ControlMatrix Mega Sleek Shampoo
(in top-40% of shampoos, 83 mentions on topic, 71% positive)
Effectiveness on Hair GrowthMatrix So Silver Purple Shampoo
(in top-40% of shampoos, 2 mentions on topic, 25% positive)

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Matrix So Silver Purple Shampoo
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